The limited time offer is a 'simple gesture of appreciation' to workers, according to fast food giant
McDonald’s Canada is offering frontline workers across the country complimentary drinks for the whole month of January as an expression of gratitude to their efforts in keeping the public safe and vaccinated against COVID-19. The employees included in the offer are healthcare workers, vaccine volunteers, medical testing centre, and pharmacy workers. The offer is also open to emergency services and military personnel, with all of them receiving a medium McCafé Premium Roast Coffee of Tea.
According to the food chain, the eligible workers just need to present their valid work ID at the front counter or drive-thru to avail the said drink.
"Our purpose at McDonald's is to feed and foster communities and this effort is aimed at acknowledging those who are doing so much to care for our communities right now," said Gemma Pryor, senior director, Canada Impact Team.
"Throughout the pandemic we saw our franchisees finding creative ways to support their communities in times of need and that's what we're seeing again here today with the free coffee offer," Pryor added.
The complimentary drink is a limited time offer that was brought back as a "simple gesture of appreciation" for workers on the frontline, according to McDonald's Canada.
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In 2020, the company partnered with its independent franchisees across the country to also give away more than one million complimentary cups of McCafé Premium Roast Coffee and Tea to support frontline workers. According to the food chain, their local franchisees have since continued offering their support within local communities, such as providing free meals or coffee to healthcare workers and volunteers.
The offer comes as healthcare workers face intense pressure amid the spread of the Omicron variant, which has crippled manpower as more frontliners contract COVID-19 and are put into isolation. They also face the day-to-day problems of treating the infected and individuals with non-COVID diseases, all the while convincing and administering vaccines to the population.
