Office address: 8 Tangihua Street, Auckland CBD, Auckland 1010
Website: www.employsure.co.nz
Year established: 2010
Company type: human resources services
Employees: 300+
Expertise: employment relations advisory, workplace health and safety compliance, HR management software solutions, employment contract development, policy development, workplace reviews, legal representation, risk assessment
Parent company: Peninsula Group
Key people: David Price (CEO); Ashlea Maley (associate director); Iain Manson, Nigel Jones, and Greg Scully (business development manager); Nipun Wadhwa (business development partner); Henri Viljoen (head of advice)
Financing status: N/A
Employsure New Zealand provides expert workplace relations and health and safety services, supporting over 6,500 small to medium-sized businesses across the country. The organisation, part of a broader group serving 30,500 employers in Australasia, offers 24/7 advice and employee management solutions. The company is privately owned and prioritises accessible and affordable expertise tailored to SMEs.
Employsure New Zealand was founded in 2010 by Edward Mallett to provide practical and affordable workplace relations and safety solutions businesses. Mallett recognised a gap in the traditional legal support model, which was expensive and inefficient for SMEs navigating employment relations. With support from the Peninsula Group, which has delivered professional HR and compliance services since 1983, the company expanded its reach in 2012.
The company’s services addressed these issues by combining HR expertise, health and safety management, and employment law advice at a fraction of typical costs. Today, Employsure New Zealand boasts a team of over 300 specialists and offers round-the-clock support to businesses across Australasia. Their 24/7 advice line now handles more calls annually than many government services and reflects its vital role for employers.
Employsure New Zealand delivers a comprehensive suite of workplace relations and health and safety solutions:
advice: 24/7 access to expert guidance on employment relations and workplace health and safety
compliance: tailored reviews and documentation to ensure employee practices meet current legal standards
protection: Peninsula Protect covers financial risks associated with workplace claims and litigation
representation: legal support for disputes, mediation, and tribunal proceedings
BrightSafe: software for managing health and safety, including incident reporting and compliance tracking
Face2Face: on-site assistance for workplace reviews, training, and grievance investigations
BrightHR: HR software for managing employee records, leave, and reporting
Employsure New Zealand simplifies workplace management with an affordable monthly subscription that includes unlimited advice and tailored documentation support. This approach ensures businesses receive expert assistance without unexpected costs or limits.
Employsure New Zealand actively promotes diversity, inclusion, and health, recognising the importance of access to safe environments and equitable treatment for all employees. Events like World Health Day and Pride Month are opportunities to champion well-being and celebrate the LGBTQIA+ community through meaningful initiatives. The organisation encourages year-round engagement with diverse traditions and perspectives, including:
cultural celebrations: supports Holi and Eid Al-Fitr through team activities and inclusive spaces
religious observances: promotes understanding of Passover rituals to uphold workplace respect
gender equality: advances equity with International Women’s Day initiatives
community events: marks St. Patrick’s Day with culturally mindful celebrations
workplace cohesion: integrates diverse traditions to build a positive and inclusive culture
The firm honours events like Workers’ Memorial Day and World Day for Safety to address workplace risks linked to climate change and employee health. Celebrations such as International HR Day and Matariki Day reflect the company’s focus on empowering employees and embracing cultural traditions.
These initiatives strengthen Employsure New Zealand’s workplace well-being, foster inclusivity, and promote long-term organisational success.
David Price is the CEO of the firm and BrightHR, as well as the group business development director at Peninsula UK, Croner, and Health Assured. He previously held roles including group head of HR and employment law consultancy at Peninsula UK and regional operations manager at DHP (Bethany Group). A published expert featured in Financial Review and Financial Adviser, he also served on the board of the Employee Assistance Professionals Association.
The key members of Employsure New Zealand's team consist of professionals in their field:
Ashlea Maley as an associate director manages client relations, ensuring high-quality service delivery in workplace relations and health and safety compliance
Iain Manson is a business development manager (BDM), identifying growth opportunities and building partnerships to expand Employsure's client base
Nigel Jones serves as a BDM, strengthening market presence and fostering long-term client relationships through tailored workplace solutions
Greg Scully acts as Employsure New Zealand’s BDM, developing strategic initiatives to enhance client engagement and service offerings
Nipun Wadhwa as a business development partner collaborates with clients to create customised solutions for workplace relations and safety management
Henri Viljoen is a head of advice, leading the advisory team and providing expert guidance on complex employment and safety matters
Employsure New Zealand’s recent rebranding as Peninsula New Zealand in 2024 marks a significant step in unifying operations across the Peninsula Group globally. This alignment reflects their commitment to supporting businesses with comprehensive workplace relations and safety solutions, backed by decades of expertise. With a global reach and continuous investment in their people, Employsure is ready to deliver exceptional HR and compliance services for years to come.
In December 2024, Employsure participated in the Peninsula Group’s first-ever Global Day of Giving and raised funds for paediatric healthcare charities in Australia and New Zealand. Over 100 employees collectively cycled more than 650 kilometres, supporting organisations like Starship Foundation and Sydney Children's Hospitals Foundation. This initiative highlights Employsure New Zealand’s commitment to community impact, aiming to match its workplace mission with meaningful charitable work.