Research reveals AI personas to help Singapore organisations gauge employees' AI adoption
In a bid to help employers further understand the workforce's relationship with artificial intelligence, Slack has identified five distinct personas that describe employees' approach towards AI.
"As leaders, it's important that we tailor our approach and help set every employee up for success in the AI-powered workplace," said Christina Janzer, SVP of Research and Analytics at Slack, in a statement.
"These personas create a powerful roadmap for leaders to understand where their employees are in their AI journey and help them unlock AI's benefits."
Slack identified the five AI personas through in-depth interviews and a survey of 1,031 employees in Singapore.
The first AI persona has been identified as the "Maximalist," who refers to employees using AI multiple times a week to improve their work and are "shouting from the rooftops about it."
According to Slack, these are employees whose top motivation to use AI in the workplace is to boost their capacity to get more work done.
The second AI persona is the "Underground," who are Maximalists in disguise. These employees are described as users of AI who are hesitant to disclose that they're doing it. They also don't actively encourage others to use AI.
Four in 10 of them belong to organisations that don't encourage AI for work, according to Slack.
The third AI persona is the "Rebel," a label for those who don't subscribe to the AI hype and avoid using it. They also consider it unfair if their colleagues use AI to complete their tasks.
The fourth AI persona is the "Superfan," who is excited and admires the advances made in AI but is not yet making the most out of it at work.
The final AI persona is the "Observer," who has yet to integrate AI into their work as are still watching with interest and caution. According to Slack, 62% of Observers feel indifferent about AI in the workplace, but 35% are interested in learning and developing AI skills.
"The AI-powered future of work isn't just about enterprises, it's also about employees — and it's redefining everything from careers to workplace culture," Janzer said.
"But to realise the promise of AI, companies need to make AI work for workers and bring everyone onboard The AI Team."
